Sunday, May 31

What Is Twitter Anyway?

by Cathy Larkin
Owner, WebSavvyPR.com
PR Consultant & Social Media Guide

I have a slightly different take on Twitter than some. Via Twitter I have found new, & strengthened existing relationships with, business partners; found new PR clients, and clients who want help (coaching) to learn the social media ropes/tips; connected with journalists; sent readers to my blog, and growing the reach of my brand. Find me at http://twitter.com/CathyWebSavvyPR

Twitter is different from Facebook and Linked in, in that following people you do not know personally IS a part of the culture, is often expected, and can be very useful. People often unfollow those who don't follow them back. Unlike LI & FB, you share less of your personal info on Twitter. No access to your email or phone #, nor access to personal/business contacts. Just a bio, a website link, and access to the info you choose to post there. I too like the web interface, but have begun to use Tweetdeck, now that my connections have grown.

I think of Twitter like a 24/7 business networking event mixed with a casual outdoor picnic. I don't just hang out with my friends at a networking event; I am there to make connections of mutual interest. But at THIS event, you can 'listen' to their conversation style, and check their bio & website before you meet them - or jump right into a conversation. With the picnic analogy, yes I hang out with friends, but I am glad to meet their friends too, and to introduce them to my friends. I think it was @ChrisBrogan who 1st used the Picnic analogy - to paraphrase - bring something to the party& share it, don't be the wall flower but don't be the boisterous one, and stay and help clean up after the party is over. Twitter gives you all of those opportunities.

A PR person once asked, almost annoyed, "Why are these mom bloggers following me." I replied, "Um, you are a knowledgeable PR person, and they may want to learn something about PR from you. You might have a client later who needs access to mom bloggers. What do you have to loose by following back & interacting a bit." The light bulb went on for her. To be fair, she comes from a Tech PR background. I have built relationships with mom bloggers that have later helped my clients (ethically and with full disclosure - If I tweet a client's link, I always say so). I actually like many of the things that some mom bloggers tweet about as well.

There are plenty of Niches to be found of Twitter. Just be real. Engage & interact. There is an organic nature to how people find & follow others; it can lead to connections that delight, surprise & are useful.

I don't follow spammers, or those following 1500, with only 200 following them (often an indication of a spammer, or someone ramping just up the numbers,). But, unlike Richard, I DO follow back most of those who follow me, and I seek out/follow/interact with those with similar interests. I definitely follow anyone who interacts with me. Twitter is about building relationships & trust. I fully agree that it is also about sharing links to good information.

Not consciously, but I do allow one in several tweets to be personal in nature. I noticed one day, that when I mentioned that I teach a pottery class to kids and adults together, several people commented on it, and I got a slew of new followers. That tweet made me more real to those who saw it. It is kind of hard to not be yourself in 140 character snippets, over time. For a company, it can put a warm face/connection to an otherwise cold, distant company.

A balance of tweets is important, having all personal tweets won't get you too far as a communications pro. Remember though, tweets are public, your boss might read it. From a communications/PR POV, tweeting out strong informational links are VERY important. An occasional link to your own blog posts is also allowed/encouraged. Just don't make all links lead to you.

Sunday, May 24

Average Hurricane Activity Predicted For ’09




Extended Range Forecast Of Atlantic Seasonal Hurricane Activity And U.S. Landfall Strike Probability For 2009
By Philip J. Klotzbach and William M. Gray

We foresee average activity for the 2009 Atlantic hurricane season. We have decreased our seasonal forecast from our initial early December prediction. We anticipate an average probability of United States major hurricane landfall (as of 7 April 2009). This forecast as well as past forecasts and verifications are available via the World Wide Web at http://hurricane.atmos.colostate.edu/Forecasts.


Atlantic Basin Seasonal Hurricane Forecast For 2009
Forecast Parameter and 1950-2000

Climatology (in parentheses) 7 Dec 2008 9 April 2009

Named Storms (NS) (9.6) 14 12
Named Storm Days (NSD) (49.1) 70 55
Hurricanes (H) (5.9) 7 6
Hurricane Days (HD) (24.5) 30 25
Intense Hurricanes (IH) (2.3) 3 2
Intense Hurricane Days (IHD) (5.0) 7 5
Accumulated Cyclone Energy (ACE) (96.1) 125 100
Net Tropical Cyclone Activity (NTC) (100%) 135 105

Probabilities For At Least One Major (Category 3-4-5) Hurricane Landfall On Each Of The Following Coastal Areas:
1) Entire U.S. coastline - 54% (average for last century is 52%)
2) U.S. East Coast Including Peninsula Florida - 32% (average for last century is 31%)
3) Gulf Coast from the Florida Panhandle westward to Brownsville - 31% (average for last century is 30%)
4) Average major hurricane landfall risk in the Caribbean


Information obtained through March 2009 indicates that the 2009 Atlantic hurricane season will have about as much activity as the average 1950-2000 season. We estimate that 2009 will have about 6 hurricanes (average is 5.9), 12 named storms (average is 9.6), 55 named storm days (average is 49.1), 25 hurricane days (average is 24.5), 2 intense (Category 3-4-5) hurricanes (average is 2.3) and 5 intense hurricane days (average is 5.0). The probability of U.S. major hurricane landfall is estimated to be about 105 percent of the long-period average. We expect Atlantic basin Net Tropical Cyclone (NTC) activity in 2009 to be approximately 105 percent of the long-term average. We have decreased our seasonal forecast from early December.
This forecast is based on an extended-range early April statistical prediction scheme that utilizes 58 years of past data. Analog predictors are also utilized. The influence of El Niño conditions is implicit in these predictor fields, and therefore we do not utilize a specific ENSO forecast as a predictor.
We expect current weak La Niña conditions to transition to neutral and perhaps weak El Niño conditions by this year’s hurricane season. If El Niño conditions develop for this year’s hurricane season, it would tend to increase levels of vertical wind shear and decrease levels of Atlantic hurricane activity. Another reason for our forecast reduction is due to anomalous cooling of sea surface temperatures in the tropical Atlantic. Cooler waters are associated with dynamic and thermodynamic factors that are less conducive for an active Atlantic hurricane season.
... Weak La Niña conditions occurred during the winter of 2008-2009. This event has weakened somewhat over the past few weeks. SSTs are generally slightly below average across the eastern and central tropical Pacific. Table 6 displays January and March SST anomalies for several Nino regions. Note that all four regions have experienced warming since January, with more warming occurring in the central Pacific. This anomalous warming is unlike the warming that occurred last year in that the early springtime warming that occurred last year was concentrated in the eastern Pacific.
...As was the situation last year, the big question is whether this current observed warming will continue through this year’s hurricane season. The spring months are known as the ENSO predictability barrier time period, as this is when both statistical and dynamical models show their least amount of skill. This is likely due to the fact that from a climatological perspective, trade winds across the Pacific are weakest during the late spring and early summer, and therefore, changes in phase of ENSO are often observed to occur during the April-June period. Unlike March 2008 when none of the available statistical or dynamical models called for a warm ENSO event during August-October, several models are predicting a warm ENSO event this year (Figure 6). The dynamical model consensus calls for a weak El Niño event this August-October (August-October averaged Nino 3.4 anomaly of +0.6°C). By contrast, the statistical models tend to predict less warming.
ENSO forecasts from various statistical and dynamical models. Figure courtesy of the International Research Institute (IRI). Currently, three dynamical models (1) POAMA, (2) COLA CCSM3, and (3) NASA GMAO are calling for a significant warm ENSO event. All other models call for neutral or cool conditions for the August-October period.
Based on this information, we believe that the current weak La Niña will likely continue to moderate over the next couple of months. At this point, we believe there is an approximately 50% chance of a weak El Niño developing during this summer/fall. The potential for a weak El Niño is one of the reasons that we have reduced our forecast from early December. El Niños typically increase levels of vertical wind shear in thetropical Atlantic, causing detrimental conditions for Atlantic tropical cyclone formation and intensification. We should know more about the potential for an El Niño by the time of our next forecast on June 2.
... Conditions in the Atlantic are less favorable for an active season than they were in November 2008...Current Tropical North Atlantic index (defined as 5.5-23.5°N, 57.5-15°W) SST anomaly values of approximately -0.4°C are the lowest that have been observed since June-July 1994. This strong anomalous cooling is another reason for the reduction in our Atlantic basin hurricane forecast. Cooler-than-normal waters provide less latent and sensible heat flux for developing tropical cyclones. In addition, an anomalously cool tropical Atlantic is typically associated with higher sea level pressure values and stronger-than-normal trade winds, indicating a more stable atmosphere with increased levels of vertical wind shear.

Estimated Probability of US Landfall For 2009

Coastal Region Tropical Cat 1-2 Cat 3-4-5 All Named
Storms Hurricane Hurricane Hurricanes Storms
Entire US 81% (79%) 69% (68%) 54% (52%) 86% (84%) 97%(97%)
Gulf Coast 60% (59%) 44% (42%) 31% (30%) 62% (60%) 85%(83%)

Florida & 52% (50%) 46% (44%) 32% (31%) 63% (61%) 82% (81%)
East Coast

Has Global Warming Been Responsible for the Recent Large Upswing (Since 1995) in Atlantic Basin Major Hurricanes and U.S. Landfall?

The U.S. landfall of major hurricanes Dennis, Katrina, Rita and Wilma in 2005 and the four Southeast landfalling hurricanes of 2004 (Charley, Frances, Ivan and Jeanne) raised questions about the possible role that global warming played in these two unusually destructive seasons. In addition, three Category 2 hurricanes (Dolly, Gustav and Ike) pummeled the Gulf Coast last year causing considerable devastation.
The global warming arguments have been given much attention by many media references to recent papers claiming to show such a linkage. Despite the global warming of the sea surface that has taken place over the last three decades, the global numbers of hurricanes and their intensity have not shown increases in recent years except for the Atlantic (Klotzbach 2006).
The Atlantic has seen a very large increase in major hurricanes during the 14-year period of 1995-2008 (average 3.9 per year) in comparison to the prior 25-year period of 1970-1994 (average 1.5 per year). This large increase in Atlantic major hurricanes is primarily a result of the multi-decadal increase in the Atlantic Ocean thermohaline circulation (THC) that is not directly related to global sea surface temperatures or CO2 increases. Changes in ocean salinity are believed to be the driving mechanism. These multi-decadal changes have also been termed the Atlantic Multidecadal Oscillation (AMO).
Although global surface temperatures have increased over the last century and over the last 30 years, there is no reliable data available to indicate increased hurricane frequency or intensity in any of the globe’s other tropical cyclone basins.
In a global warming or global cooling world, the atmosphere’s upper air temperatures will warm or cool in unison with the sea surface temperatures. Vertical lapse rates will not be significantly altered. We have no plausible physical reasons for believing that Atlantic hurricane frequency or intensity will change significantly if global ocean temperatures were to continue to rise. For instance, in the quarter-century period from 1945-1969 when the globe was undergoing a weak cooling trend, the Atlantic basin experienced 80 major (Cat 3-4-5) hurricanes and 201 major hurricane days. By contrast, in a similar 25-year period from 1970-1994 when the globe was undergoing a general warming trend, there were only 38 major hurricanes (48% as many) and 63 major hurricane days (31% as many) (Figure 8). Atlantic sea surface temperatures and hurricane activity do not necessarily follow global mean temperature trends.

Anticipated Large Increase in US Hurricane Destruction
The large increase in the hurricane-spawned destruction that occurred in 2004, 2005 and 2008 has not surprised us. We have been anticipating a great upsurge in hurricane destruction for many years as illustrated by the statements we have made in previous seasonal forecast reports such as:
“…major increases in hurricane-spawned coastal destruction are inevitable.” (April 1989)
“A new era of major hurricane activity appears to have begun…. As a consequence of the exploding U.S. and Caribbean coastal populations during the last 25-30 years, we will begin to see a large upturn in hurricane-spawned destruction – likely higher than anything previous experienced.” (June 1997)
“We must expect a great increase in landfalling major hurricanes in the coming decades. With exploding southeast coastal populations, we must also prepare for levels of hurricane damage never before experienced.” (April 2001)
“If the future is like the past, it is highly likely that very active hurricane seasons will again emerge during the next few years, and the prospects for very large U.S. and Caribbean increases in hurricane damage over the next few decades remains high. We should indeed see future hurricane damage much greater than anything in the past.” (May 2002)
“Regardless of whether a major hurricane makes landfall this year, it is inevitable that we will see hurricane-spawned destruction in coming years on a scale many, many times greater than what we have seen in the past.” (May 2003)
These projections of increased U.S. hurricane destruction were made with our anticipation that the Atlantic thermohaline circulation (THC) (which had been very weak from the late-1960s to the mid-1990s) would be changing to a stronger mode making for a large increase in Atlantic basin major hurricane activity. The THC has become much stronger since about 1995. These projections were made with no consideration given to rising levels of atmospheric CO2.
We were very fortunate during the early part of this strong THC period in that only 3 of 32 major hurricanes that formed in the Atlantic between 1995-2003 made U.S. landfall. The long-term average is that approximately 1 in 3.5 major hurricanes that forms in the Atlantic makes U.S. landfall. This luck failed to hold beginning with the 2004 hurricane season.


Forthcoming Updated Forecasts of 2009 Hurricane Activity
We will be issuing seasonal updates of our 2009 Atlantic basin hurricane forecasts on Tuesday 2 June, Tuesday 4 August, Wednesday 2 September and Thursday 1 October 2009. The 4 August, 2 September and 1 October forecasts will include separate forecasts of August-only, September-only and October-only Atlantic basin tropical cyclone activity. A verification and discussion of all 2009 forecasts will be issued in late November 2009. Our first seasonal hurricane forecast for the 2010 hurricane season will be issued in early December 2009. All of these forecasts will be available on the web at: http://hurricane.atmos.colostate.edu/Forecasts.

Editor’s note: We have taken our information from the Tropical Meteorology Project at Colorado State University. Dr. Philip Klotzbach and Dr. William Gray are highly respected in their field of study. Their predictions are used by government and media experts including Federal Emergency Management Agency (FEMA) and National Oceanic and Atmospheric Administration. Please note that all of the following information can be found on their website as a PDF file (http://hurricane.atmos.colostate.edu/Forecasts/).
We have taken their predictions from that file and are presenting them to you here. We have taken liberties to share portions of their detailed, scientific report in this article. To read this report in its entirety please visit http://hurricane.atmos.colostate.edu/Forecasts. This information was released on April 7, 2009

Understanding Hurricane Numbers & Nomenclature

The Saffir-Simpson Hurricane Scale is a 1-5 rating based a hurricane’s intensity; 5 being the most destructive. The scale is used to estimate of the potential property damage and flooding expected along the coast from a hurricane landfall. Wind speed is the determining factor in the scale, as storm surge values are highly dependent on the slope of the continental shelf and the shape of the coastline, in the landfall region. The barometric pressure also contributes to a storm’s Saffir-Simpson ranking.

The Saffir-Simpson Scale
Category One Hurricane: Winds 74-95 mph. Storm surge of 4-5 feet. No real damage to building structures but some damage to unanchored mobile homes, shrubbery, and trees. Some damage to poorly constructed signs. Some coastal road flooding and minor pier damage can be expected. In 2002 Hurricane Lili made landfall on the Louisiana coast as a Category One hurricane. Other Examples: Irene 1999 and Allison 1995.

Category Two Hurricane: Winds 96-110 mph. Storm surge of 6-8 feet. Some roofing material, door, and window damage of buildings will occur with considerable damage to shrubbery and trees, some trees blown down. There will be considerable damage to mobile homes, poorly constructed signs, and piers. Coastal and low-lying escape routes will flood 2-4 hours before arrival of the hurricane center. Small craft in unprotected anchorages will break moorings. Examples: Bonnie 1998, Georges (FL & LA) 1998 and Gloria 1985.

Category Three Hurricane: Winds 111-130 mph. Storm surge 9-12 feet. Some structural damage to small residences and utility buildings is expected with a minor amount of curtain wall failures. Damage to shrubbery and trees and large trees will be blown down. Mobile homes and poorly constructed signs are destroyed. Low-lying escape routes are cut off by rising water 3-5 hours before arrival of the hurricane. Flooding near the coast destroys smaller structures with larger structures damaged by battering from floating debris. Terrain lower than 5 feet above sea level may be flooded inland 8 miles or more. Evacuation of low-lying residences will be required. Examples: Keith 2000, Fran 1996, Opal 1995, Alicia 1983 and Betsy 1965.

Category Four Hurricane: Winds 131-155 mph. Storm surge 13-18 feet above normal. More extensive building damage with some complete roof structure failures on small residences will occur. Shrubs, trees, and all signs are blown down. Complete destruction of mobile homes. Low-lying escape routes will cut off by rising water 3-5 hours before arrival of the hurricane. Major damage will occur to lower floors of structures near the shore. Terrain lower than 10 feet above sea level will be flooded requiring massive evacuation of residential areas as far inland as 6 miles. Examples: Hugo 1989 and Donna 1960.

Category Five Hurricane: Winds greater than 156 mph. Storm surge will generally be greater than 18 feet. Complete roof failure on many residences and industrial buildings. Some complete building failures. All shrubs, trees, and signs will be blown down. Complete destruction of mobile homes. Severe and extensive window and door damage. Low-lying escape routes will be cut off by rising water 3-5 hours before arrival of the hurricane. Major damage to lower floors of all structures located less than 15 feet above sea level and within 500 yards of the shoreline. Massive evacuation of residential areas on low ground within 5-10 miles of the shoreline required. Examples: Andrew(FL) 1992, Camille 1969 and Labor Day 1935

The Beaufort Wind Scale: Wind Force – Knots to Miles Per Hour

The Beaufort Winds Scale is a tool used by meteorologists to measure the effects of winds. The wind speeds below show winds in MPH and conditions observed at those speeds.
0 - Calm smoke rises vertically
1 - 4 Light air direction of wind shown by smoke but not by wind vanes
4 - 7 Light breeze wind felt on face; leaves rustle; ordinary wind vane moved by wind
8 - 12 Gentle breeze leaves and small twigs in constant motion; wind extends light flag
13 - 18 Moderate breeze raises dust and loose paper; small branches are moved
19 - 24 Fresh breeze small trees in leaf begin to sway; crested wavelets form on inland water
25 - 31 Strong breeze large branches in motion; telephone wires whistle; umbrellas used with difficulty
32 - 38 Moderate gale whole trees in motion; inconvenience in walking against wind
39 - 46 Fresh gale breaks twigs off trees; generally impedes progress
47 - 54 Strong gale slight structural damage occurs; chimney pots and slates removed
55 - 63 Whole gale trees uprooted; considerable structural damage occurs
64 - 72 Storm very rarely experienced; accompanied by widespread damage
73+ Hurricane devastation occurs

Since tropical storm and hurricane winds strengths are often referred to in knots, the following Conversion table for knots to miles per hour will aid in understanding the severity of storm winds.
Knots to Miles Per Hour Winds
5 Knots = 5.8 MPH
10 Knots = 11.5 MPH
15 Knots = 17.3 MPH
20 Knots = 23.0 MPH
25 Knots = 28.8 MPH
30 Knots = 34.6 MPH
35 Knots = 40.3 MPH
40 Knots = 46.1 MPH
45 Knots = 51.8 MPH
50 Knots = 57.6 MPH
55 Knots = 63.4 MPH
60 Knots = 69.1 MPH
65 Knots = 74.9 MPH
70 Knots = 80.6 MPH
75 Knots = 86.4 MPH
80 Knots = 92.2 MPH
85 Knots = 97.9 MPH
90 Knots = 103.7 MPH
95 Knots = 109.4 MPH
100 Knots = 115.2 MPH
105 Knots = 121.0 MPH
110 Knots = 126.7 MPH
115 Knots = 132.5 MPH
120 Knots = 138.2 MPH
125 Knots = 144.0 MPH
130 Knots = 149.8 MPH
135 Knots = 155.5 MPH
140 Knots = 161.3 MPH
145 Knots = 167.0 MPH
150 Knots = 172.8 MPH


The Millibar Factor -- Reading the “mb”
Measured in inches and millibars (mb), barometric pressure is key to understanding hurricane forecasts. At sea level during calm weather, the normal barometric pressure is roughly 30.00 inches, or about 1,000 millibars. The barometric pressure reading in the eye of a hurricane drops as the storm intensifies. Extremely powerful hurricanes have very low barometric pressure readings in their centers. For example, in October 2005 Hurricane Wilma's barometric pressure dropped to 26.04 inches, or 882 millibars—the lowest ever recorded for a hurricane in the Atlantic Ocean.
A falling barometric pressure in a hurricane of any category is always a cause for concern. Barometric pressure readings are part of the Saffir-Simpson scale and yet are routinely left off published charts of the scale. Note that the stronger the storm, the lower the barometric pressure.
Category One Hurricane -- Barometric pressure: No lower than 28.94 inches, or 980 millibars (mb).
Category Two Hurricane -- Barometric pressure: 28.50 to 28.92 inches, or 965 to 979 mb.
Category Three Hurricane -- Barometric pressure: 27.91 to 28.47 inches, or 945 to 964 mb.
Category Four Hurricane -- Barometric pressure: 27.17 to 27.88 inches, or 920 to 944 mb.
Category Five Hurricane -- Barometric pressure: Lower than 27.17 inches, or 920 mb.

The central pressure in Hurricane Katrina fell to 902 mb on August 28. This pressure was (at the time) the fourth lowest on record in the Atlantic basin, behind in Gilbert (1988) with 888 mb. The Labor Day Hurricane of 1935 registered a low pressure of 892 mb, and Hurricane Allen registered 899 mb in 1980. However, it has since fallen to sixth lowest, following an observation of 897 mb in Hurricane Rita (September 2005) and the new record of 882 mb for Hurricane Wilma in October 2005.

Tornadoes – Using the Power of Hurricanes
Tornadoes can form when hurricanes make landfall – even thousands of miles away -- when their winds at ground level slow down while the winds near the top keep their momentum. Recent data show this tendency seems to have increased. Residents of hurricane-prone areas should always prepare for the eventuality of tornadoes.

A tornado is simply a violently rotating column of air that extends from a storm in the atmosphere to the ground. The pressure inside can be 10 percent lower than the surrounding air, and this causes that air to rush towards the low-pressure center from all directions. As it streams inward, the air spirals upward around the core until it merges with the airflow of the storm that gave rise to the tornado. Researchers often don't realize a tornado has formed until they survey the hurricane's damage and recognize the tell-tale signs of a tornado.

Ask Yourself These Questions This Hurricane Season





With hurricane season approaching, it’s a good time to ask yourself a few questions to determine if you’re appropriately prepared, experts with the LSU AgCenter stress.

“Having the right answers before a storm comes your way can help you be prepared if a hurricane strikes,” LSU AgCenter housing specialist Dr. Claudette Reichel advises.
Reichel and LSU disaster education coordinator Pat Skinner also say that even if you’ve been through a hurricane before, it’s easy to forget some of the preparations that can protect your property and family.

“It’s a good idea to review your plans and make sure you haven’t left anything off,” Skinner says, adding, “Taking the right precautions before a storm comes your way has the potential to save time, money, hassles and even lives if a hurricane strikes.”
The LSU AgCenter experts say taking the following hurricane quiz can help you gauge whether you’re prepared.

It’s time to take action if you answer “No” or “I don’t know” to any of these 20 questions:
–Do you have a disaster survival plan?
–Have you planned an evacuation route and destination?
–Do you have an emergency communication plan for staying in touch or getting messages to friends and family?
–Is your homeowner's and flood insurance coverage up to date and sufficient to replace your home and belongings if they are damaged or destroyed?
–Do you have an inventory of your property and belongings?
–Do you have copies of your insurance policies, household inventory and other important papers, as well as other valuables, in a safe place – one that’s waterproof and fireproof?
–Do you know how to turn off your utilities (electricity, gas and water)?
–Do you have a plan and supplies on hand to protect and secure your home, outdoor items, boat, pool and so forth?
–Has your roof been inspected within the past six months?
–Have you trimmed the trees and shrubs around your house?
–Has your car been maintained, and are the tires, including the spare, in good condition?
–Do you have a plan of what to do with food in your refrigerator and freezer in the event of a possible power outage?
–Is your emergency phone list up-to-date and handy?
–Do you have emergency survival supplies such as batteries, a battery-operated radio, flashlights, lanterns, fuel, nonperishable food for three days, water jugs, manual can opener, medicines, traveler’s checks or cash, and so forth on hand?
–Do you have an emergency supply kit for your car?
–Do you have a plan of how to take care of family members with special needs (those with disabilities, infants or the elderly) in the event of a disaster?
–Have you decided what you will do with your animals if you must evacuate because of various types of hazards?
–Have you budgeted for the added expenses to protect your home, buy supplies, evacuate, clean up and recover?
–Have you discussed your emergency plans, duties and rules with your family?
–Do you know that the LSU AgCenter offers publications and other free information on disaster cleanup and recovery on its Web site (www.lsuagcenter.com) and through its parish LSU AgCenter Extension offices across the state?

For more information on preparing for a disaster or recovering from one, contact your parish LSU AgCenter Extension office. You also may find the online versions of such publications as “There’s a Hurricane Forming” in the publications section of the LSU AgCenter's Web site at www.lsuagcenter.com. Other resources also are available by visiting the Hazard and Threats section listed under Family and Home on the AgCenter Web site or by going directly to www.lsuagcenter.com/hurricanes.

Hurricane Information

Parish Homeland Security and Emergency Preparedness Contact Numbers

Parish Director Number/Email
Allen John Richer 337-300-9032/eltonfire@centurytel.net
Beauregard Ken Harlow 337-463-3282 ext.1129/bpoep@beau.org
Calcasieu Dick Gremillion 337-721-3800/dgremillion@cppj.net
Cameron Clifton Hebert 337-775-7048/cameron_oep@camtel.net
Jeff Davis Ricky Edwards 337-821-2100/sheriff@jeffdavis.net


Safety with Electricity

When a hurricane is approaching people have a lot to consider. One important safety precaution involves electricity. Entergy has a list of electric safety tips for what to do before and after a storm. Before the hurricane season begins meet with your family and make sure everyone knows these safety tips.
Before a storm:
• Turn your refrigerator and freezer to their coldest settings because they will keep your food fresh longer if you lose power during the storm.
• Unplug other appliances and electronic equipment.
• If it looks as though water may enter your home, it’s a good idea to open the main breaker in your electrical breaker box in order to cut off power.
• If you own a swimming pool, turn off all pumps and filters. If not, water from the approaching storm could damage them.
After the storm:
• Never attempt to plug in or use an electrical appliance or device while standing in water or on a damp surface.
• If water was in your home, for safety reasons, you should have your electrical wiring inspected by a qualified electrician as quickly as possible.
• Electric motors that get wet should be thoroughly checked by an electrician or certified repairman before being reconnected to a power source.
• Keep freezer and refrigerator doors closed while you are without power. Food should stay good in a full freezer for about two days and for about six hours in your refrigerator.
• Once power is restored, check frozen food immediately. If the food is still firm in the center and contains ice crystals, it can be safely refrozen. If it has thawed, but is still cold to the touch, you should cook it before refreezing it. Foods that have reached room temperature should be discarded.
The safety tips were provided by Entergy for more information call 1-800-368-3749.

The Louisiana Emergency Alert System Tune in to these radio stations to stay informed as you evacuate.

New Orleans - AM 870/WWL - FM 101.9/WLMG
Lake Charles - AM 1470/KLCL - FM 99.5/KHLA
Lafayette - AM 1330/KVOL - FM 99.9/KTDY
Crowley - FM 102.9/KAJN
Baton Rouge - AM 1150/WJBO - FM 102.5/WFMF
Houma-FM 107.5 KCIL- FM 106.3 KXOR

Alexandria - FM 93.1/KQID - AM970/KSYL
Alexandria - AM 580/FM 96.9 - KZMZ
Northeast - AM 540/FM 101.9 - KNOE
Shreveport - AM 1130/FM 94.5 - KWKH
Ruston - FM 107.5 KXKZ - AM 1490/KRUS
Radio Stations to change over to during evacuation if you leave the state.
Mississippi
MS Public Broadcasting 88.1-91.3 FM WRJW 1320 AM (Picayune)
WZKX 107.9 FM (Gulfport) WQRZ 103.5 FM (Kiln)

Texas
KTRH 740 AM (Houston) KQXY 94.1 FM (Beaumont)
KLAT 1010 AM Espanola (Houston) KLVI 560 AM (Beaumont)
KUHF 88.7 FM (Houston) KOGT 1600 AM (Orange)


Hurricane Names for 2009
Here are the hurricane names for 2009. When the winds from tropical storms reach 39 mph (34 kts), they will be given one of these names.

Ana
Bill
Claudette
Danny
Erika
Fred
Grace
Henri
Ida
Joaquin
Kate
Larry
Mindy
Nicholas
Odette
Peter
Rose
Sam
Teresa
Victor
Wanda

Preparing Your Child for a Hurricane

Hurricane season can be a stressful time for everyone. It is important for parents to educate themselves and prepare so they can provide a calm and safe environment for their children. Before a hurricane hits educate your child by explaining what a hurricane is and what some of the effects might be. If you need help try reading to them from The Magic School Bus Inside A Hurricane by Joanna Cole and Bruce Degen. This book might help answer some of their questions.

When putting together a family disaster kit it is good to pack a current photo of your child. In case you get split up in the storm or at a shelter you want to have something to show authorities.
There are some things parents can do to maintain some semblance of normalcy if evacuation does occur, and you find yourself in a shelter or other safe place.

Help your child feel safe with these tips:
• Pack your child’s favorite items to make them feel secure if you have to evacuate to a shelter or other safe place.
• Speak calmly. If you are calm then they will be as well.
• Keep a routine as normal as possible. If you read them a story every night at home, try to do that in your temporary housing.
• Maintain a peaceful atmosphere.
• Limit media exposure. You may want to stay in front of the television or radio, but limit how much time your child spends watching images of destruction.
• Make sure your child is eating healthy meals.
• Clearly define behavior rules. If your child couldn’t get away with something before the hurricane don’t let them get away with it now.
• Answer your child’s questions as honestly as you can. They have questions and it is important to make them feel like they are understanding what is going on.
• Provide emotional expression opportunities such as coloring or making an art project. This will help you know what they are really feeling.
• Provide physical reassurance with a lot of hugs. This makes them feel safe.
Most importantly, be available. If your child feels or knows they have lost their home they need to know they aren’t go

Humane Society Disaster Supply Checklist for Pets

Every member of your family should know what he or she needs to take when you evacuate. You also need to prepare supplies for your pet. Stock up on non-perishables well ahead of time, and have everything ready to go at a moment's notice. Keep everything accessible, stored in sturdy containers (duffel bags, covered trash containers, etc.) that can be carried easily.

If You Have Pets:

• Be sure you have pet carriers for all pets Gather all your pets and put them into pet carriers in time.
• All your pets should be wearing collars and ID tags with their name, your name, your telephone number, and an emergency telephone number.
• If your cat escapes the cat carrier and becomes lost, you should be able to provide a photograph. • Have a place to go with your pets in the event of an emergency evacuation. Find animal-friendly motels nearby. Find out where your local emergency animal shelter is located.
• Be sure you have your veterinarian's telephone number on your list of emergency numbers in case your dog or cat becomes ill.

• Have a contingency plan to evacuate your pets if something happens when you are at work.
• Be sure you know where your pet's disaster evacuation emergency "go kit" is located.
If You Have Horses
• Be sure you can have your horses loaded on the trailer ready to leave in time. Be sure your horse trailer will hold all your horses. Practice trailering up your horse.
• Be sure your horse is wearing a halter with her name, your name, your telephone number, and an emergency telephone number on it.

• Know where you can go with your horses in the event of an emergency evacuation. Know where your local emergency equine shelter is located.
• Have your horses' Coggins tests in your emergency packet to present to the officer at the emergency shelter.
• Be sure when you arrive at the emergency shelter to pick up your horse after several days, that you can provide identification photos and descriptions from your emergency packet to prove ownership. If You Have Livestock Animals
• Evacuate animals as soon as possible. Be ready to leave once the evacuation is ordered. In slowly evolving disaster such as a hurricane, leave no later than 72 hours before anticipated landfall, especially if you will be hauling a high-profile trailer such as a horse trailer. Remember: ven a fire truck fully loaded with water is considered “out of service” in winds exceeding 40 mph.

• Work within your community to establish safe shelters for farm animals. Potential facilities include fairgrounds, other farms, racetracks, humane societies, and convention centers. Survey your community and potential host communities along your planned evacuation route.

• Contact your local emergency management authority and become familiar with at least two possible evacuation routes well in advance.

• Set up safe transportation including trucks and trailers suitable for livestock and appropriate for each type of animal, along with experienced handlers and drivers.
• Take all your disaster supplies with you or make sure they will be available at your evacuation site. These include feed, water, veterinary supplies, handling equipment, tools, and generators, if necessary.
• If your animals are sheltered off your property, make sure that they remain in familiar groupings, securely contained and sheltered from the elements.
All information was provided by The Humane Society of the United States. For additional information on disaster safety involving livestock call 202-452-1100; or visit humanesociety.org/emergency.